Half a year after completing work on DIRECT TAKE (it is better to read this case initially), the Medialooks team came to us again to completely remake another critical product of theirs.

The work began with analyzing the existing program, its users, and analogs on the market. After that and the schedule of all the necessary cases, we started drawing wireframes

We created simplified prototypes and tested them with end-users based on the wireframes. Then, after all the approvals, since the visual system in the previous product was completely ready, we started to draw the product based on it

This product is more systemic and has more to do with analytical data, communication channels, and flows